The Evolution of Experiential Marketing: Embracing the Power of AI
A key component of contemporary marketing techniques is experiential marketing, commonly referred to as engagement marketing or event marketing. It seeks to produce memorable and e
Tiger Bar Launch
Tiger Bar was launched in Enugu and Delta state respectively. The bar features world class entertainment attractions and also offers a great ambience for nightlife. MD/CEO Nigeria
Barcadi Instore Activation
BACARDÍ Rum ‘Do What Moves You’ campaign was activated across different stores in Nairobi, the campaign was set to amplify the exciting new creative direction for the
Heineken UEFA Euros 2020
Heineken has continued in its tradition to create even more engaging and exciting experiences for football fans around the world with the best entertainment in prestigious sports t
Argungu Fishing Festival With Maltina
Maltina showed their support for the Argungu Fishing Festival as they sponsored and excited people to free drinks, games, and lots of fun activities. Thousands of people across the
Marketing Agencies and Surviving COVID-19
The coronavirus also known as COVID-19 has impacted on the way individuals live and overall business operations. The economic impact of the virus has threatened the sustainability
Hiring The Right Marketing Agency For Your Business
Every business is unique and there is no business that functions without having clients, customers or consumers. For a business to exist, it must have consumers/customers, willing
HP Nigeria Launches the HP Elite Dragonfly PC
HP West Africa has launched the new HP Elite Dragonfly PC as part of its desire to continue driving innovation in the technology space. Speaking at the event launch in Lagos yester
Customer Training Event, Istanbul, Turkey
The technology industry is overly innovating and evolving. The rate at which the industry is moving in terms of innovations and inventions has increased and there is a need to deve
Hyper-Reality of Reputation: Intel Ultimate Gaming Experience
Reputation is one of the most important assets for a brand. It is the way a brand is regarded in the eyes of individuals. A brand’s reputation indicates to the consumer on whethe